Spectrum TV's Streaming Platform: Your Key to Wider Audience Reach and Increased Engagement

Reach the right audience and make your ads seen with Spectrum TV's leading streaming platform, trusted by millions of households across the United States.

Advertise on the most widely-viewed streaming service in America for hours-per-household consumptionpowered by our partnership with Comcast. Enjoy access to an extensive library that combines live TV shows and a multitude of premium networks from over 450 publishers on Spectrum Reach Streaming TV, Xumo. This innovative platform provides smarter entertnment with features like universal voice search, seamless navigation, and tlored recommations.

Engaged viewers sp more time streaming content on the Spectrum TV app66 hours per month compared to just 39 hours spent on Netflix.1 In today's digital age, streaming has surpassed traditional TV consumption by a remarkable margin of over 37.2 By adding Streaming TV to your TV campgn, you could expand your reach by an impressive 52.4

Target the right audience for your campgn. Spectrum Reach allows you to harness our robust data that includes insights from more than 30 million US households to pinpoint the best streaming apps and demographics matching your ideal customer.

Explore our premium content collection featuring a vast array of networks and publishers that cater to every genreprimetime, entertnment, news, sports, kids' programming, home improvement, global events, and much moreall in one place.

With our AudienceTrak dashboard, you have real-time access to transparent campgn reporting which allows you to track your ads' performance around the clock.

To ensure maximum impact on your audience, we optimize frequencymaking sure that viewers are exposed to your brand messages enough times for effective recall and action.

Start advertising today with Spectrum TV's #1-rated streaming service. Boost your travel campgns like this one in Cocoa Beach, Florida, which $9.3 million in travel revenue by leveraging a data-driven strategy.

Ready to explore how we can amplify your marketing efforts? Get in touch with our experts for personalized advice and strategies tlored to your business needs.844 636-8467

Sources:

1. Comscore CTV Intelligence Report 2021 - August 2023, U.S. Statement on Average Hours Per HH per Month, Spectrum TV App vs. Top Streaming Providers as measured by Connected TVs, gaming consoles and streaming devices.

2. Nielsen Npower Audience Insights 2022.

3. Nielsen Gauge Report June 2023.

4. Spectrum Reach AM Campgn Data Q4 2023. Oamp;O amp; Partner Affiliates. Median averages considered for reach lift, results will vary and not all campgns achieve +52 lift.

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